Tuesday, 10th May 2016 15.00 hrs - 17.00 hrs

Public Affairs (PA) is the strategic management process of decision-making. Whether we are talking about politics, government affairs, or political communication – all of these management approaches aim at shaping external political relations of a company or of an association to enable the larger goal of the Industry and in the bigger picture the country.

In the current business scenario in India the government plays an active role in framing platforms for businesses to both engage with the authorities and also relate to the overall goals of the development process in the market. We now have opportunities to relate and intervene in policy framing and re-visiting the ones of the past to enable the opportunities and possibilities of the future for industries. Public Affairs has never been more important for political communication than today and Communication Directors and Public Affairs managers from all industries increasingly communicate with larger groups and more intensively than before.

SCCI invites you to the 9th Communication Forum to discuss the different opportunities of policy intervention and advocacy in the current business environment from a Public Affairs viewpoint and share experiences from your business where advocacy tools have shown results, with trust and transparency at its core.

Date & time: Tuesday, May 10 @ 3.00 – 5.00 pm

Venue: SCCI’s office, C/o Business Sweden, Embassy of Sweden, Nyaya Marg, Chanakyapuri, New Delhi


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